Thank you for supporting BIMCO’s films Fair Seas and Unseen at Sea, which shine a light on the realities faced by seafarers and calls for fair treatment and protection for those who keep global trade moving.
Current affairs in the Middle East underscore the vulnerability of the global supply chain and its connection to economic stability. Seafarers keep the world supplied, and in doing so they face growing risks from political attacks, kidnapping, piracy and unjust detention.
We believe in doing everything we can to raise awareness about the importance of seafarers and keeping them protected.
Your help sharing these films through your networks will significantly increase the reach and impact of Fair Seas.
1. About the films
Fair Seas and Unseen at Sea are cinematic short films produced by BIMCO that capture the pride, resilience, and dedication of seafarers - while confronting the growing dangers they face, including piracy, political attacks, kidnapping, and unjust detention.
The films call on governments to take action to ensure seafarers are treated fairly and protected from harm.
2. Key message to amplify
Please keep messaging simple and consistent when sharing:
- The world relies on seafarers
- Seafarers face increasing danger and unfair treatment from political attacks and unjust detention
- Seafarers deserve fairer seas
3. How you can help (quick actions)
You can support the campaign in any or all of the following ways:
- Share the films on your organisation’s social media
- Include the films in newsletters or member/customer updates
- Embed or link to the films on your website or intranet
- Play the films at events, webinars, conferences, or onboard vessels
- Encourage colleagues and partners to re-share
Tip: Upload the video files directly to social platforms where possible rather than only linking - this typically increases reach and completion rates.
4. Suggested social media captions and formats
The world relies on seafarers. Seafarers deserve fairer seas.
Seafarers are essential to world trade, yet their safety and freedom face growing threats from political attacks to unjust detention. BIMCO's latest film Fair Seas urges governments to ensure seafarers' safety and fair treatment amid increasing maritime risks.
Watch BIMCO’s new film [LINK] #FairerSeas #Seafarers
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Platform |
Recommended formats |
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LinkedIn, X |
1:1 or 16:9 |
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YouTube, WeChat |
16:9 or 9:16 |
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Instagram, TikTok, Facebook |
1:1 or 9:16 |
Please note that only Fair Seas is currently available in different formats. Unseen at Sea is currently only available in 16:9 format.
5. Using the films at events or other forums
Partners are encouraged to:
- Open events or panel sessions with the films
- Screen the films at conferences, meetings, training / educational sessions, or onboard ships
- Use them as a conversation starter on seafarer welfare and fair treatment
If you are planning a public screening or large event, BIMCO would love to hear about it.
6. Short "why share this" explainer (for internal comms)
You may find this helpful for your internal emails/messaging:
We are sharing BIMCO’s film Fair Seas / Unseen at Sea to support greater awareness of the challenges faced by seafarers and to encourage governments to do more to ensure fair treatment and protection for those working at sea. The film highlights an issue that affects the entire maritime industry and global supply chains.
7. Questions or support
If you need: alternative formats , advice on promotion or additional visuals and copy please contact us at info@bimco.org.